Call for action
This is both an aid to minimising ambiguity and to guide the process of manage and control which is meant to flow through pairs of linked concepts. A call for action at the tail (source) of a causal link is intended to result in some form of management or control action at the head (sink) of that link. For a more detailed explanation of call for action, see Eden and Ackermann (1998a: 94, 160, and 290).
References
- Eden, C. and Ackermann, F., 1998a, Making Strategy: The Journey of Strategic Management, Sage, .
